In Chapala, public officials wore purple tee shirts instead of their normal orange, the color associated with the feminist movement, said the head of the Women’s Institute.
Public and civil servants wore purple shirts to support the Unite Orange Campaign. Photo: Jazmín Stengel.
Jazmín Stengel (Chapala).- The United Nations’ «Orange Unite Campaign» was instituted in 2008 to promote the prevention of violence against women, and takes place on the 25th of each month. Although it has been a little more than 13 years since the campaign opposing violence against women was instituted, this is the first year it has been celebrated in Chapala.
In Chapala, officials and civilians wore purple tee shirts instead of the customary orange, as citizens associate the color with the feminist movement, explained Alicia Medeles Córdova. Córdova is the director of the Women’s Institute of Chapala, who made the proposal after the March 8 International Women’s Day marches and other demonstrations against gender violence in the municipality. The public security officers of the municipality also wore an orange ribbon as a symbol of solidarity with the movement.
In addition to promoting the prevention of violence against women in her locality and delegations, Córdova offers counseling and follow-up to those who have been victims of violence, harassment and other types of aggression. She invites the affected population to lose their fear of speaking out and to begin the legal process to defend their human rights.
«The objective is to make a call to the citizenship and that we raise awareness,» clarified Cordova, since the purpose of this campaign at the international level is the same: «a day to act, generate awareness and prevent violence against women and girls.»
Translated by MaryAnne Marble
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