Jalisco Officials announce the Ajijic Pueblo Mágico Committee and the Call for applications
The Call was announced during a public information meeting held at the Ajijic Cultural Center on Tuesday, May 25
Panel representing the State Tourism Secretariat at the information meeting (from left to right): Elia del Pilar Posada, Willehaldo Saavedra González, Mauricio Servín Carreón and Mónica Venegas.
Sofía Medeles (Ajijic, Jal.) – The call to form the Pueblo Mágico Committee has finally been launched; it was announced by the staff of the State Tourism Secretariat in the Cultural Center of Ajijic, last Tuesday at a community information meeting.
Director of the Regional Council of Magical Towns, of the Secretary of Tourism of the State (SECTURJAL) said that the delay in in the call to form the Committee was caused by a delay in signing the non-exclusive trademark agreement for Ajijic, despite the fact that the appointment had been given-
The panel representing the Secretary of Tourism displayed the call for applications, which will be posted on the internet. It consists of five main requirements for those seeking to respond: to be a native or resident of the municipality for at least the last 3 years, to submit a written statement to SECTURJAL expressing interest in participating to present evidence of active work in favor of tourism and the locality, to be a person with outstanding abilities that can contribute to the development of the locality, and finally not to hold any political or governmental position.
Applications must be sent before 30 calendar days after the publication of the Call, to the Director at email@example.com. There is no limit to the number of members on the Committee, but they must fall into the proposed categories: restaurant, hotel and travel agency representatives, established merchants, artisans, opinion leaders, part of the indigenous community, and honorary representatives of state and municipal agencies. The Panel noted that these proposed categories may change according to the needs and traditions of each Pueblo Mágico.
«To belong to the committee, there must be no political or economic interest, and one must want to share the most valuable thing we have: time, to serve the people and promote their culture, folklore and gastronomy,» added Mauricio Servín Carreón, director of the Pueblo Mágico committees.
At the end of the session, the participants of the informative table answered questions from the attendees, which dealt mainly with sustainable tourism activity for the town’s capacity and how to protect the natural areas, such as the lake shores and mountains.
Director of Rural Tourism and Pueblos Magico Monica Vanegas Sanchez told Laguna that when it came to initiatives like repairing streets and sidewalks, plaza maintenance, and other things needed to make Ajijic attractive, these were local responsibilities, but that she and the Committee “would serve as a bridge between the State and local authorities on these matters” and lobby the Federal government on issues such as invasions of the lake shore.
“We will work with the local and state governments to develop the plan for the Pueblo Magico,”she said, adding that the plan would be made public, although she would not commit to citizen input until the Committee met.
The meeting was attended by the general director of Regional Tourism Development, Willehaldo Saavedra González; the director of the Citizen Committees of Magical Towns of the state of Jalisco, Mauricio Servín Carreón; the delegate of the Secretary of Tourism of the state of Jalisco, Elia del Pilar Posada, and Mónica Venegas, director of the Regional Council of Magical Towns of the Secretary of Tourism of the state. Translated Patrick O’Heffernan
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